Syracuse Nationals 2023 Recap
The 2023 NAPA Auto Parts Syracuse Nationals presented by Maguire Family of Dealerships was a smashing success this year as we returned to the New York State Fairgrounds! As the largest car show in the Northeast, the 2023 Syracuse Nationals definitely lived up to its name and the hype! We experienced record breaking numbers in show cars AND attendance, with Saturday coming in as the most well attended day since before COVID-19. Our friends from Canada were thrilled to be able to come back to attend the show for the first time in years!
Radio
Galaxy Events ran over 3,000 radio spots across TK99, KROCK, Sunny 102 & all ESPN Radio stations to promote the event plus an additional 2,500 radio spots in the Utica market! Our radio DJS were onsite and broadcasted LIVE from the Syracuse Nationals.
Below are a few examples of the radio spots:
TV
The team at Sinclair (channel 3, 5 and CW6) ran 436 spots and gave great event coverage by their news team!
Social Media Posts
Below are a few examples of our social media posts:
Cruising Magazine Ad
Facebook Stats
Facebook was our #1 social networking site with high numbers coming in across the board.
Beginning May 1st, 2023 through July 27th, 2023
+1,742 new likes (52,750 total)
250,625+ engagement (likes/comments/shares)
1,600,000+ organic reach (that’s over a MILLION!)
25% women / 75% men
Each age bracket is very similarly distributed.
89% United States
4% Canada
Billboard
The image below was the billboard image used across New York State to promote the event:
Online/Print Advertising & Coverage
The Syracuse Nationals appeared in an array of car magazines and online stores as an additional way to promote the event. Examples below:
Hotrodhotline.com
Oldride.com
Racingjunk.com
Old Cars Magazine Ad
News/Press Coverage
Below are a few links regarding the news coverage from 2023 Syracuse Nationals:
Click HERE for the WSYR Day 1 Wrap - Up Coverage.
Click HERE for Spectrum News Syracuse Nationals: Largest car show in northeast returns to NYS Fairgrounds.
Click HERE for the WSYR Show Cars Arrival for Registration.
Click HERE for the CNY Central - Countdown to the Syracuse Nationals.
Click HERE for Spectrum News - Syracuse Nationals Underway
Click HERE for “CNY Central Syracuse Charity Brushfest benefitting the Ronald McDonald House.”
Below are a few additional articles regarding the overall 2023 event:
Click HERE for “Local SYR Nationals Day 1 coverage.”
Click HERE for “CNY Central SYR Nationals Kickoff.”
Click HERE for the “ESM High School Hot Rod Display at the SYR NATS.”
Click HERE for “WBNG SYR Nationals Coverage.”
Click HERE for “Why You Need to Attend the Syracuse Nationals Car Show”
Click HERE for “WKTV: Auto Show Like No Other”
Website
The Syracuse Nationals website was completely rebranded prior to this year’s festival:
Syracuse Nationals Gives Back!
The Syracuse National’s team raised $86,925 for multiple charities during the event.
The CNY Car Club Association organized by Mike Mastraco raised $13,500 for local CNY Charities.
The Brush Fest Auction organized by Paul Puzza raised $72,000 with ALL proceeds going to the Ronald McDonald House.
An additional $1,425 was raised from the Poker Run with all proceeds going to Upstate Golisano Children’s Hospital.
The Syracuse Nationals also donates booth space to local CNY charities like Food Bank of CNY and The Carol M. Baldwin Breast Cancer Research Fund.
Onsite Activation:
The Syracuse Nationals was a huge success! Below are a few moments that were captured during the event.
Click HERE for additional 2023 Syracuse Nationals Photos!
Thank you for your support!
2023 was a RECORD year for us at the NAPA Auto Parts Syracuse Nationals presented by Maguire Family of Dealerships!
Thank you for YOUR support and a special thanks to our sponsors, Napa Auto Parts, Maguire Family of Dealerships, American Metal Customs, UA Local 81, Mess's Fireworks Warehouse, Clark Equipment Rental & Sales, OneGroup, A-Verdi Storage Containers, Pilot Transport, Kinney Drugs, Streetside Classics, Woodford Bros. Inc., Gannon Pest Control, Right Light Energy Services LLC, CNY Electric, Big 4 Tire Sales & Service Inc, Oneonta Job Corps, MAC Tools, Bluefors, POR-15 Inc., 3D Car Care, Photo Finish Detailing, Visit Syracuse, Camping World and Destiny USA.